Customer Relationship Management Software for Implementing Industry-Specific CRM Solutions

RDA Group specialise in the selection, implementation and support of Microsoft Dynamics and Sage solutions to solve the Customer Relationship Management needs of mid market to enterprise sized organisations across a range of industries including finance, legal, automotive and industrial.

In an environment where many organisations have lost sight of the real meaning of Customer Relationship Management (CRM), it's critical to remember what CRM is about. It's about acquiring and retaining customers, improving customer loyalty, gaining customer insight, and implementing customer-focused strategies. Commitment to being truly customer-centric helps your organisation drive new growth, maintain competitive agility, and attain operational excellence.

We have listened to the needs of our customers – for rapid adoption and user productivity, quick time to value, and seamless, best-practice operations between front and back-office. With RDA Group, you can avoid CRM tradeoffs with applications that are:
Specific – Delivering functionality unique to your type of business, not just generic CRM capabilities
Simple – Driving user uptake and effectiveness with an intuitive, user interface – delivering deep CRM software capabilities uniquely tailored for business users
Flexible – Choosing the right CRM solution for the right situation with flexible deployment models that include in-house, hosted, and hybrid
Comprehensive – Provide an exceptional and consistent customer experience with front-office capabilities for all channels across marketing, sales, and service; embedded analytics; and end-to-end, industry-specific processes

RDA Group CRM software has helped the best-run companies in a number of industries make the most of relationships with customers by capitalising on customer insight, improving efficiency and effectiveness, streamlining critical business processes across and beyond customer touch points, and quickly adapting to changing business and customer needs.

Microsoft Dynamics CRM: Works the Way You Do
Microsoft Dynamics CRM is a complete customer relationship management solution that provides all of the tools and capabilities needed to create and easily maintain a clear picture of customers from first contact through purchase and post-sales. With modules for sales, marketing, and customer service, Microsoft CRM delivers a fast, flexible and affordable solution that drives consistent, measurable improvements in every business process, enables closer relationships with customers, and helps your organisation achieve new levels of profitability.

The Microsoft CRM user experience has been designed to be a natural extension of Microsoft Office and Outlook, providing a familiar and intuitive work environment that fosters user adoption and productivity. Because the product is built on the scalable and secure .NET platform and leverages standard tools and technology, including Microsoft SQL Server, Microsoft BizTalk Server, and Microsoft Visual Studio, Microsoft CRM allows you to take advantage of your existing IT investments and in-house expertise to help minimise your total cost of ownership.

SageCRM: Comprehensive, Award Winning CRM
SageCRM uses industry-leading technology to foster better business practices and effortless information exchange throughout your enterprise.  With SageCRM, you can quickly analyse, manage and synchronise sales, marketing and customer care activities across all points of contact. Regardless of how, when or where your customers, partners and prospects choose to interact with your company, SageCRM gives you a decisive advantage by providing comprehensive, easy-to-use tools to successfully manage these relationships.

SageCRM is a true Web and wireless-based application. As a result, all you need is a single installation at a central location to support your entire organisation. Everyone gets realtime access to the critical information they need via a personal computer, PDA, Tablet PC or smart phone – immediately increasing productivity and reducing administrative costs.

Want to know more? Contact us on 1300 554 535.